The annual Broken River RiderX is the flagship event for one of the best ski fields around. We captured what was an incredibly fun and action-packed day out.
Broken RiverVideo Production
Broken River RiderX
Gnomes Ski ShopWeb Design & Development
Gnomes Web Development
Web Design & Development
Ally and the team at Gnomes wanted to ramp up their web presence with a more powerful, responsive website that would handle myriad requests from rental bookings to an automated ski finder tool, as well as a platform to showcase over 8000 products. Following launch the team saw a noticeable increase in online sales.
Imprint SafetyBrand & Website Design
Imprint Safety Brand & Website Design
Brand & Website Design
The team at Imprint Safety wanted to play it safe and decided that a rebrand was in order, which would push through to a new website. As a growing business, the website needed to showcase their offerings as well as accommodate and requirements that future growth would create.
Tiki WinesWebsite Design
Tiki Wines Web Design
With a solid international product portfolio, the crew at Tiki really needed a website to match the calibre of their wines. We produced a site that relies heavily on image to provide insight into Tiki's methods, their wine and their sense of adventure.
Coalfire RestaurantVideo Production
Coalfire Video Shoot & Edit
We were warmly welcomed into the ambient atmosphere of Coalfire Restaurant in Queenstown where we had a blast shooting for this promotional video. The restaurant specialises in smoking and cooking meat over coals and they make a mean cocktail too. Our task was to take the warmth, ambience and smoky flavours and textures and roll them all up into a 90 second video clip.
Lincoln University Students AssociationVideo Production
LUSA (Lincoln University Students Association) wanted to see an increased intake into their Student Rep program. As video is fast becoming the most popular vehicle for communicating to audiences, we produced a short video outlining the whys whats and hows of the program.
Bright Smiles Dental CareBranding, Photography, Web Design, Video
Bright Smiles Dental Care
Branding, Photography, Web Design, Video
With a tired brand that needed some love, Bright Smiles - a kids dental clinic in Merivale - enlisted our help to provide marketing solutions across a range of channels from web, print and video. We set to work creating a bright, happy brand centred around kids.
Ski The ClubbiesBranding, Photography, Web Design
Ski The Clubbies
Branding, Photography, Web Design
The club ski fields of Canterbury offer up a truly unique product - grass roots skiing with a vibe that's hard to beat. "Find good lines, good people and an amazing vibe at the club fields - an incredibly unique experience near Christchurch, New Zealand where human ingenuity, quirk and even craft beer combine to make for a cocktail of magic memories on snow."
In order to better showcase these little beauties to the skiing world more effectively, a collective brand and website was required We took care of the branding, photography and web design, including live feed snow reports, an employment portal and weekly competitions run through the Ski The Clubbies Facebook page.
Terra Viva CafeWebsite Design
Terra Viva Cafe
This thriving Christchurch cafe needed to ramp up their online presence and get on the mobile band wagon so that their customers could easily see what's on offer and make a booking at the tap of a few buttons.
We took care of the photography (and enjoyed the tastings afterwards) and applied this imagery to the new website.
Grassendale GeneticsBrand, Web, Advertising, Illustration
Grassendale Brand Design
Brand, Web, Advertising, Illustration
Grassendale Genetics stands for uncompromised quality. Highly superior genetics that exist through a tough selection process, sold by down-to-earth farmers that are easy to deal with. This was the basis that formed the brief that was handed down to us.
A tired and outdated brand identity prompted a new brand. Crisp, exact lines make up the interlinking G's of the logo, which represents the interlocking structure of DNA chains and molecules.
The dark green brand colour is an obvious link to the land. Dark in its appearance, rich in its connotations.
Dodzy Memorial EnduroLogo Design - Pro Bono
Dodzy Memorial Enduro Logo
Logo Design - Pro Bono
James “Dodzy” Dodds was a friend and inspiration to thousands of mountain bikers. He was a talented rider, racer, skills coach, trail builder, bike designer and all round nice guy. His life was tragically cut short in September 2012.
Dodzy was one of the joint architects of the trail network in Wairoa Gorge and the Dodzy Memorial Enduro celebrates his vision, talent and contribution to New Zealand mountain biking.
Porters Ski AreaBrand Collateral & Advertising Design
Porters Brand Promotion
Brand Collateral & Advertising Design
We've been working with Porters - "zee closest ski area to Christchurch!" - for a number of years now, helping to establish a strong brand presence which promotes a fun, friendly commercial ski area that's within easy reach of New Zealand's second largest city.
Allzone Air ConditioningBrand Design
Allzone Brand Design
Allzone, the new air conditioning company on the block in Christchurch, wanted an engaging brand to help them stand apart from others in an already highly saturated industry. Given the name of the business, the new logo/identity had to reflect its attributes.
We devised a logo that was suggestive both of the nature of the business' multiple services and products as well as the concept of air conditioning systems that permeate all zones of a specific controlled area.
Clean blues in this two colour brand palette convey a sense of technical efficiency and cool professionalism.
Terra Viva BakeBrand Design, Photography, Web
Terra Viva Bake Brand Design
Brand Design, Photography, Web
Terra Viva combines a love for plants with all things food related, now a rising star in Woolston, Christchurch offering truly authentic artisan baked goods. We needed to unify the three disparate brands under one parent brand, bringing to life the newest of the three businesses. Spinifex took the existing Terra Viva logo and applied distinctive typography and designed symbolic marks for each separate entity.
We then set to work designing a mural, brand collateral and producing photography that would see the new bakery rise quickly to fame in an area in desperate need of an authentic artisan bakery.
FullRevsNaming, Brand Design
Naming, Brand Design
FullRevs is a modern business consultancy company that provides business solutions to small and large businesses in New Zealand and abroad. Their main thrust is to get businesses operating to their fullest potential by working with them in ensuring all aspects of sound business practice are adopted. FullRevs approached Spinifex with no name and no idea which direction their new brand would take. After settling on a name, it was pedal to the metal and as we created a brand to support it. Then we had a whole lot of fun writing copy for the brand collateral.
St Saviour's Anglican ChurchBrand Design, Website Design
St Saviour's Rebrand
Brand Design, Website Design
St Saviour's Christchurch wanted a new brand that reflected the modern, dynamic nature of their church - something that would emanate the values they uphold, such as love, energy, passion and truth. The only specific requirements of the design brief was that red must be the central colour and the logo must incorporate the cross.
Selwyn District CouncilPrinted Publication Design
Business Promotional Booklet
Printed Publication Design
Selwyn District Council have recognised the opportunity that the Selwyn District presents to business owners - that both the natural landscape provides, as well as the business hub that is developing in the community of Rolleston. SDC wanted to communicate this to businessmen and women, entrepreneurs and investors who might be interested in getting a finger in the pie. We produced a printed booklet that presented all the benefits that the region offers.
Selwyn District CouncilBrand Design
The land within the Selwyn District's boundaries is, sensational. The vastness of the Canterbury Plains stretches north, south and west from Christchurch City, meeting the hills of Banks Peninsula to the south, and the pristine rivers and alpine peaks to the west. During all four seasons of the year, this area provides recreational opportunities to the surrounding populations of Canterbury, the West Coast and beyond.
Selwyn District Council needed a modern new look for their 'Sensational Selwyn' brand - something that would allude to the natural offerings of the area - clean air and rivers descending over a green and healthy landscape. We designed the logo and other brand elements, then helped with promoting the EXPO, an initiative to attract more people to the area.
Sandi MacRae LandscapesBrand Identity Design
Sandi MacRae Brand Identity
Brand Identity Design
Sandi MacRae Landscapes specialise in transforming ordinary outoor spaces in Christchurch into living landscapes. We worked with this concept and produced a logo that describes Sandi's landscapes as living, multi-layered, artistic spaces that work in harmony with the surrounding land and space. This then fed into the resulting brand identity.
The Sleepout CompanyBrand, Illustration & Website Design
TSC Brand Design
Brand, Illustration & Website Design
As luck would have it, The Sleepout Company established themselves shortly before the 2011 earthquakes in Christchurch, which meant that they were able to fulfil the high demand for temporary dwellings that required fast turnarounds. When we were approached about the branding project, these stylishly designed units hadn't even made it to the production line yet, meaning that we couldn't rely on the use of beautiful photography as a basis for the brand imagery. Instead we utilised the owl's nocturnal nature within a fun, illustrative approach to develop the brand.